About Us

Pooch Avenue is a small business in the Heart of England set up and run by myself, Jill, with the help and support of my family and always under the watchful eye of our two Tibetan Terriers and chief product testers, Alfie and Bertie. My love for dogs (both ours and every dog I meet!) has been my inspiration and will always be at the heart of everything I do.

Having spent several years running my own dog walking business, I longed for accessories that could stand up to the test of time whilst still looking super stylish! So I set out to design a range of products that met the highest standards of quality, comfort and style and also ticked all the boxes for any features that I felt would have been useful on those many long walks over the years. After several months of design and product testing, and a few sleepless nights, Pooch Avenue was born.

All of our collars and leads are made right here in my studio at home, where we ensure that each and every product meets our incredibly high standards. Our Comfort+ Explorer Harness has been designed to complement our collar and lead range whilst incorporating all those practical features for security and comfort on every adventure.

We are super excited to be launching Pooch Avenue and hope you love our products as much as we do! We look forward to being part of your journey as you create special memories with your furry companion.

Jill, Alfie & Bertie